Green People is a natural and organic skincare brand. It was founded in the UK in 1994 by Charlotte Vøhtz, who was struggling to find genuinely natural products that she could use to treat her young daughter’s skin allergies and eczema. She decided to create her own organic and chemical-free creams and salves for her daughter, and, after years of product research and development, Green People was born. Green People is certified by the Soil Association, the Organic Food Federation and the Ethical Company Organisation, and has also been certified by PETA as being a cruelty-free brand. Infinity Trend has granted Green People seven sustainable value badges.